My name is Tim O’Brien, I’m an art director & designer who’s spent nearly two decades shaping brands and crafting experiences for some of the world’s best companies.
I’m currently partnered with Studio Mega, building brands, campaigns, retail build-outs and activations for Nike, Microsoft, Kodiak.AI, and adidas, to name a few.
CASE STUDIES ↓
SPC/LST
BRAND IDENTITY / CAMPAIGNSPC/LST is a high-level tech pack and apparel company started by outdoor and adventure industry veterans. Studio Mega ventured to create an unexpected brand identity in an outdoor category that defaults to the expected. What we landed on was a gritty, dynamic, and unique brand that can live on for years to come.
ADIDAS
BRAND LAUNCHAdidas wanted to make a splash with the release of its newest addition to the ‘originals’ lineup; Prophere. KAMP was tasked with bringing the launch to life in New York & Los Angeles in a bold way.
KODIAK
BRAND IDENTITY / CAMPAIGNStudio Mega partnered with kodiak, pioneers in autonomous trucking, to establish a new brand platform, messaging framework, and brand guidelines, leading to the development of a more sophisticated design language, as well as the design and development of a brand-new website.
Prior Studios
STUDIO MEGAKAMP GRIZZLYWIEDEN + KENNEDYCINCOMUTT INDUSTRIESPLATFORMNIKEPast/Current Clients
Awards
NFL NETWORKSKYLABCAMELBAKSNAPCHATTOPPSUBER EATSCOCA-COLAMASERATINIKESPC/LSTAMEXADIDASGERBER GEARMICROSOFTKODIAKMARRIOT-BONVOY2025 Commarts
Award of Excellence Finalist - SPC/LST
Integrated Branding Program - Studio Mega
2025 CA Award
Shortlist - SPC/LST - Studio Mega
Rosie Awards
3 Best in Show Wins - Gerber Gear - Hello, Trouble
- Mutt Industries
Webby Awards
Xbox × Halo Infinite AR Campaign - Studio Mega
Ad Age
Silver - NW Small agency of the year
- Mutt Industries
The Drum
Ad of the day - Nike Better for it
- Wieden + Kennedy
Dieline
Top 100 of 2012 - HRF brand/packaging
FWA
Site of the day - Gogoro - Cinco
Siteinspire
Site of the day - Gogoro - Cinco
Commarts
Webpick win 2012 - Gerber Gear - Hello, Trouble
- Mutt Industries
RULE 42
CAMPAIGN / DESIGNStudio Mega was asked to create a brand and launch an AI-powered scouting platform helping athletes get discovered through deeper insights and analytics, founded by a team of technology veterans and an MLB All-Star, Rule 42 is beyond the box score.
GERBER GEAR
CAMPAIGN / LAUNCHOn the heels of a major rebrand, MUTT was tasked with creating a campaign that could showcase the grit, authenticity, and ethos of the revamped Gerber Gear brand. “Hello, Trouble” was born, and the reception in the knife & tool space, and well as the advertising world was incredible.
GOGORO
BRAND IDENTITY / CAMPAIGNWhile at Cinco, I had the opportunity to play a key role in the ground-up identity creation and execution for one of the worlds most innovative new brands; gogoro, the world’s first and only Smartscooter.